1. 59% of viewers will watch a video to completion that is less than one minute. – Wistia

2. 92% of mobile video viewers share videos with others. – Invodo 

3. 65% of executives have visited a vendor’s site after watching a video. – Forbes (39% have called a vendor after watching a video) 

4. 70% of marketing professionals report that video converts better than any other medium. – MarketingProfs 

5. When marketers included a video in an email, the click-through rate increased by 200% – 300% – Forrester 

6. The average internet user spends 88% more time on a website with video. – Mist Media 

7. 300 hours of video are uploaded to YouTube every minute. – YouTube (That's a lot of cat videos!)

8. 64% of consumers are more likely to buy a product after watching a video about it. – comScore

9. Visitors who view videos stay on web sites an average of 2 minutes longer than those who don’t view videos – comScore 

10. 59% of senior executives prefer to watch video instead of reading text, if both are available on the same page. – Forbes Insight 

11. Homepage videos are shown to increase conversion rates by 20% or more. – ReelSEO (Read about how our client got a 34% increase in conversions) 

12. Using video on landing pages can increase conversion by 80% – Unbounce 

13. Mobile makes up almost 40% of global watch time on YouTube. – YouTube (6 billion hours of video are watched monthly on YouTube) 

14. 1.8 Million Words is the value of one minute of video. – Dr. James McQuivey, Forrester 

15. Only 24% of brands are using online video to market to consumers. – Kantar Media 

Data collated by Adeli Studios. To find out more about using video to market your brand click here

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