Blast Theory Presents Ivy4Evr The Explicit SMS Drama Commissioned by Channel 4

Ivy4Evr is an interactive SMS Drama for teenagers created by the BAFTA-nominated artists’ group Blast Theory, written by Tony White author of novels including Foxy-T (Faber and Faber). It is the first 'SMS Drama' to be commissioned by Channel 4 Education.

A pilot episode of Ivy4Evr runs for seven days from 10th – 16TH OCTOBER

Participants receive SMS messages from Ivy, and can send messages back giving her advice on the burning issues in her life, substantially influencing the story that you receive.
Signing up to Ivy4Evr and receiving messages from Ivy are free. SMS messages sent to Ivy are sent to a standard mobile phone number and charged at your standard contract or pay as you go rate.
To register for the pilot episode please go to Everyone who registers and verifies by midnight on 9th OCTOBER goes into the running to WIN AN iPAD.


About Blast Theory
Renowned internationally as one of the most adventurous artists' groups using interactive media, Blast Theory create groundbreaking new forms of performance and interactive art that mixes audiences across the internet, live performance and digital broadcasting. Blast Theory’s website can be found at

About Tony White:
Tony White is the author of novels including Foxy-T (Faber and Faber). He was writer in residence at the Science Museum in 2008 and is currently chair of the board of trustees of Resonance 104.4fm, London's art radio station. Tony blogs at

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If you would like to be sent an Ivy4Evr press release and / or an education pack feel free to contact me on 07868 823055