News – Page 3 – Social Media Strategist

Fax Your GP ‘brings back the Fax’ to help YOU opt-out of the NHS’s medical record sharing scheme

If you live in the UK and would like your medical records to remain private you will need to opt-out of the government's 'Care.data' policy. If you do not opt-out your medical records will be added to a giant database and shared with both the public and private sector by the National Health Service (NHS).

The NHS are not allowing UK citizens to opt-out via email but they are accepting Fax messages. This is where 'Fax your GP' enters the equation!

Fax your GP is a great, volunteer run initiative. The service provides UK citizens with an online templated letter. Once completed this is automatically faxed to each person's local GP. The fax requests that they would like their medical records to remain private and that they are opting out of the scheme.

You can create a letter online & have it faxed to your local GP via: https://www.faxyourgp.com

Winter Olympics Infographic released by Twitter #Sochi2014

The infographic below has been released by Twitter UK. More than 80% of UK Twitter users say they are planning to watch at least some of the Sochi Winter Olympic Games. Will this be the 'most tweeted Olympic Games to date'?

Winter Olympics Infographic

British snowboarder Jenny Jones Twitter followers have also increased dramatically from 7,075 followers on February 1 to more than 64,700 today, on the back of her bronze medal win in the slopestyle event.

‘Post-Death control of Digital Assets’. Seminar at the University of Bath

On the 21 February I will be running a seminar exploring the increasing value asserted to digital assets in today's digital world. This will delve into how our digital footprint becomes our legacy when we die and the value assigned to our digital assets both in life and death

Event Overview

We all know that we'll eventually die but very few people make plans for the entirety of their assets, especially digital ones. This CDAS seminar on the post-death afterlife of digital assets will examine how individual's can manage the full spectrum of 21st century property and the challenges posed by the digital world. The speakers will address everything from management of estates to controlling a person's post-mortem identity. Whether it's passwords, social networking accounts, or online property, the certainty of death opens up an entirely new world for living next of kin to negotiate after a person dies.

Speakers: James Norris, CEO of DeadSocial, Dr. Wendy Moncur, Duncan of Jordanstone College of Art and Design, University of Dundee, Andrea Pierce, Head of Legal Services at Kings Court Trust Ltd For further information as it becomes available and to book, visit the events page

Social Media Week Review / Social Media Strategist speaking at Social Media Week 2013

Between 23-27th September 2013 the annual (occasionally bi-annual) Social Media Week took place. Over the course of the week leading thinkers and businesses in the sector hosted and spoke about the sector and often within their vertical of expertise.

Nokia was once again Social Media Weeks headline sponsor with Chinwag (in the UK) managing and facilitating the official programming, marketing, PR and logistics. This year 8 cities took part and more than 25,000 attendees participated in and attended events. Speakers ranged from Richard Branson to Larry King.

James Norris (of Social Media Strategist) spoke at three events in London over the week. The first was hosted and ran by Social Media Strategist’s software ‘DeadSocial’. This event ‘Death, Digital Demise & Our Digital Legacy’ welcomed a range of differing speakers looking at end of life within today’s connected world. Here is a video from the event:

The next day James spoke at Bloomberg’s London stage for Healthbox’s Panel Discussion ‘ Healthcare Marketing, Pulse Found’. This addressed a range of subject matters and challenges that marketing within the healthcare sector can raise.

DeadSocial then supported Lawrence Darani’s existentialist workshop ‘what is it about death that scares us?’. This was a fascinating look into how we can live on through an existentialist perspective. This was heavily influenced by Irvin D. Yalom's works.

As always the events and workshops during Social Media Week were top notch. It was great to see some old faces and meet some new people breaking into the social and digital sector. I would like to congratulate Sam Michal and the rest of the Chinwag team for providing an amazing program and successful series of events.

Social Networking Usage Statistics 2013

Global Penetration of Social Platforms by Age Groups – % change in millions of Active Users globally, between Q2 2012 and Q2 2013

Active Usage Measurement – % of Account Owners that are Active on the Platform in the past month globally, Q2 2013

Full Web Index Data Presentation

Global Web index Presentation information

1. The data in this report is sourced from the GlobalWebIndex and is the second of our quarterly Stream Social series, providing readers with a unique understanding (and the most recent independent global data) about current trends in the global social media environment. This report will reveal: Global Trends in Social Platform Adoption • Develop global, regional and local social priorities • Drive insights into engagement and adoption Detailed Demographics on Users • Learn how to tailor your strategy • Explore mainstreaming of social platforms Consumer Behaviour and Actions by PC, Mobile, and Tablet • Design platform specific strategy • Quantify key platform behaviours © 2013 GLOBALWEBINDEX

2. CONTENTS 1. Introduction to the GlobalWebIndex 2. Global Overview of Social Platforms • Account Ownership and Active User penetration at a global level • % Change in Social Platform Active Users from Q2 2012 to Q1 2013 at a global level • Age and Gender split of the top 5 global social platforms • % Change in Select Social Platform Active Users from Q2 2012 to Q1 2013 at a global level • Illustration of visitation vs. account ownership vs. active usage vs. post an update for Facebook, Twitter and Google+ • Proportions of Active Users vs. Account Ownership for Facebook, Twitter, Google+, Pinterest, and LinkedIn 3. Social Platforms Local Market Deep Dive • Social Platform penetration and universe size by Market (Facebook, Twitter, Google+, Pinterest, LinkedIn) • % Change in Account Ownership and Active Users by Market for Facebook, Twitter and Google+ • Indexing iOS and Android users’ active usage of Facebook, Twitter, and Google+ by market 4. Social Platform Activities • Comparing activities by device performed on Facebook, Google+, and Twitter 5. Conclusions © 2013 GLOBALWEBINDEX

3. -100% -50% 0% 50% 100% Mixi (Japan Only) Me2Day (South Korea Only) Tuenti (Spain Only) Other Copains d'Avant (France Only) Nate Connect (South Korea Only) 51.com (China Only) Odnoklassniki (Russia Only) Badoo Kaixin (China Only) Qzone (China Only) Koprol (Indonesia Only) None of the Above RenRen (China Only) Sonico (Mexico Only) Viadeo Tencent Weibo Facebook vkontakte (Russia Only) Google+ Sina Weibo LinkedIn Twitter Mig33 (Indonesia Only) Tumblr Pinterest PINTEREST IS THE FASTEST GROWING GLOBAL SOCIAL NETWORK Source: GlobalWebIndex; Question: Which of the following social platforms have you used or contributed to in the past month?; Base: % change in millions of active users globally Pinterest and Tumblr take the top spots In the Q1 2013 Stream Social Report, GWI reported that Twitter was the fastest growing social platform between Q2 2012 and Q1 2013. Much has changed in a quarter, however, and now with a year-on-year (y-o-y) comparison, we see that both Pinterest and Tumblr have grown more than any other social platform between Q2 2012 and Q2 2013, by 88% and 74% respectively. Global Penetration of Social Platform – Active Usage, % change in millions of Active Users globally, between Q2 2012 and Q2 2013

4. ACTIVE USAGE OF SOCIAL NETWORKS SIGNIFICANTLY INCREASED AMONG OLDER USERS Source: GlobalWebIndex, Questions: On which of the following services have you used or contributed to in the past month?; Base % of internet users in each age break 0% 50% 100% 150% 200% 250% 16 to 24 25 to 34 35 to 44 45 to 54 55 to 64 Global Penetration of Social Platforms by age groups – % change in millions of Active Users, between Q2 2012 and Q2 2013

5. 39% 61% 39% 61% 44% 56% 49% 51% FACEBOOK MAINTAINS THE HIGHEST ENGAGEMENT RATE AMONG ACCOUNT OWNERS Source: GlobalWebIndex, Questions: On which of the following social platforms do you have an account? & On which of the following services have you used or contributed to in the past month?; Base % of internet users globally aged 16 to 65 62% 38% Active Non-Active The engagement rate of active users to account holders decreased for all top 5 social networks compared with Q1 2013. Despite that, Facebook still remains the leader in engaging its audience with 62% of active account holders. The gap between engagement of Google+ and Twitter has widened over the past quarter with microblog’s account holders being 10% more likely to use it actively than those who signed up to Google+. The two main emerging platforms proved to be equally engaging in Q2 2013. Active Usage Measurement – % of Account Owners that are Active on the Platform in the past month globally, Q2 2013

6. GO DEEPER TO GET THIS DATA TAILORED TO YOUR TARGET AUDIENCE Get the detailed data behind each chart – split by key demographics and countries Get the data packs STREAM ON- DEMAND DATA PACKS WANT MORE? PRO Platform Customise all the data and insights in our web based analysis platform Find out more Contact our team to customise to your brand, business and target audience Learn more © 2013 GLOBALWEBINDEX

Will a user see my Google Plus post?

Easy explanation as to how posting messages on Google+ works breaking down "who will see my Google+ Post".

How Google Plus Posting Works

Infographic by Phillipp Steuer

Social Media Week, London 2013

During Social Media Week 2013 Social Media Strategist will be running a flagship event that addresses social media, communities and digital legacy.

‘Death, Digital Demise, Community & Digital Legacy’ expands some of Social Media Strategist's ongoing research and development in this area and in the advancing own "DeadSocial software".

DeadSocial is the social networking tool that enables us to say “goodbye” posthumously to our friends and family. This allows us to say to leave a legacy and bring closure to our social networking accounts in our own unique and individual way.

‘Death, Digital Demise, Community & Digital Legacy’ is an event aiming to explore society’s changing attitudes and behavior in relation to ‘end of life’ and mourning. It will be examined from the context of todays’ connected world from a number of differing perspectives. The event will feature as part of ‘Social Media Week London’ (SMWLDN). This year’s SMWLDN’s theme is: ‘Open & Connected reflecting on the global impact of social media and its role as a catalyst in driving cultural, political, economic and social change’.

Death, Digital Demise, Community & Digital Legacy has been tailored to investigate the role of social media in relation to end of life and how death and bereavement is being disrupted by technology. This will occur through a series of reflective and thought provoking presentations. The evening will commence and finish with networking, music, drinks and nibbles.

Event Speakers

James Norris is the CEO & Founder of DeadSocial & CEO of Social Media Strategist Ltd. DeadSocial is the social networking tool that enables us to create a series of messages. These are saved and then only distributed across the social web (currently supporting Facebook & Twitter) upon death. James will give an overview as to how death, grief and preparing for death have changed as a direct consequence of social media.

www.DeadSoci.al

Jon Underwood founded Death Cafe in 2011 based on the work of Swiss sociologist Bernard Crettaz. Death Café’s are places where people talk openly about death and loss in a non-judgmental setting. Tea and cakes are served as standard. Death Cafes attract people from walks of life, nationalities and creed. Since 2011 there have been nearly 200 death cafes across the globe.\

www.DeathCafe.com

Dr Aaron Balick will explore death in today’s digital society referencing Freud’s work in relation to mourning, grief and time. Dr Aaron Balick is a UKCP registered integrative psychotherapist who provides one-to-one psychotherapy in London. He is also BBC Radio 1′s resident psychotherapist on Sunday night’s ‘The Surgery’. Aaron will explore death and grief from a multitude of different perspectives in relation to our fragmented yet connected world.

www.mindswork.co.uk

Stuart Arnott founded Mindings to help those suffering from dementia and loneliness. Mindings is a tablet application that helps those who may feel lonely and venerable receive media from various social networks, SMS etc directly to a tablet or connected device. The content is then displayed in a simple and clear way. Stuart will probe why technology is often overlooked as a way to combat loneliness, dementia and end of life care. Stuart will provide practical advice on how one can combat this based on the experience he has attained.

www.mindings.com

Lawrence Darani is a terminally ill adult philosopher & existentialist. His teachings and methodologies are largely inspired by Irvin D. Yaloms approach to Death. Since being diagnosed with a lung disease Lawrence has focused many of his workshops around “what specifically is it about death that frightens us”? Lawrence taught the BACP Diploma in Counselling at an East London College and is an experienced counselor who runs his own practice. Also as an ex Community Worker. He has run many workshops on community empowerment and currently runs his own training company Bread & Roses.

http://breadandrosescommunity.co.uk/

Jack Rooke is a young artist who attempts to dissemble death and grief through spoken word. Jack will deliver a short piece in-between each speaker’s session. Jack delves into the exploration, confusion and disruption that death and fear can have on one’s life. Jack’s work draws on his experiences from his memories as a child to experiences gained as an adult. Jack is a resident artist at the Camden Roundhouse, an ambassador for the male charity CALM.

www.jackrooke.tumblr.com

Hosts, Drinks & nibbles

This event has been organised and by curated by DeadSocial. Death and end of life is often overlooked within the digital realm, the objective of the event is to evoke awareness and evoke digital enlightenment.

www.DeadSoci.al

‘Death, Digital Demise, Community & Digital Legacy’ will take place in the main hub at the Camden Collective. This collaborative working space provides desk space for a number of innovative startups, businesses and creatives.

www.camdencollective.co.uk

Drinks and nibbles for the event will be supplied by Levertons Funeral Directors. Levertons are one of London’s oldest Funeral Directors in the UK and established by John Leverton in 1789.

www.levertons.co.uk

Tickets will be available from this page from here on the 13th August. Tickets can be attained by clicking here

Press wanting to attend should email info (at) deadsoci.al for further information and be first to attain high quality images from the event.

Literature from the National Council for Palliative Care & Dying Matters will be freely available. Dr Aaron Black’s latest book; The Psychodynamics of Social Networking (released during Social Media Week) will also be on sale.

You can find & share this event on Facebook & stay up to date with developments via Twitter